Be part of the German Pavilion and present your products alongside Germany's leading aftermarket brands, July 7–9, 2027, in Mexico City.
Reach the buyers who decide what gets purchased in Mexico and Latin America, without building a stand on your own. The official German Pavilion gives your company a prime location, branded booth infrastructure and the credibility of "Made in Germany", with professional support from Germany at every step.
2026 results
28,500+ visits from 40 countries · 780+ exhibitors from 29 countries · 71% of attendees have purchasing authority · 74% of buying decision-makers placed orders
Why exhibit at the German Pavilion
- Favourable conditions: part of the Foreign Trade Fair Participation Programme of the Federal Ministry for Economic Affairs and Energy (BMWE).
- Ready to exhibit: shared infrastructure, branded signage and a professional setup, so you can focus on meeting buyers.
- High visibility: a prominent, unified area that buyers recognize as the home of German quality and engineering.
- Full support: planning, logistics and on-site assistance from Messe Frankfurt.
- Strong company: in 2026 the pavilion featured Schaeffler, ElringKlinger, TecAlliance and more.
How it works
- Ready to grow your business in Latin America’s leading automotive aftermarket show?
- Register online before March 1, 2027 to receive your personalized costs and booth options.
- Then join us in Mexico City, July 7–9, 2027 and connect with thousands of buyers from across the region.